McDonald's to open vegetarian fast food restaurants at Sikh and Hindu pilgrimage sites
On September 6, 2012 At 9:47 pm
Responses : 2 Comments
The fast food company best known for its Big Mac hamburger is going to open restaurants that feature no meat at all. McDonald's Corp. is planning to open two vegetarian restaurants in India in 2013.
The two new restaurants are located in Sikh and Hindu pilgrimage sites where customers are very likely to abide by traditional religious diets. It is important for McDonald's to have a large presence in the world's second most populous country, and changing its menu will allow it wider appeal in the region.
The fast-food chain has modified its ingredients by region before, barring beef and pork in areas where the the population is predominantly Muslim and Hindu. The new vegetarian locations will offer meals like potato sandwiches as opposed to meat based food.
[Image above is a partial screenshot from the McDonald's corporate website. The news video will load in 1-2 seconds.]